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How to Rename Standard Objects in Your CRM

Your CRM just got more flexible! Admins can rename standard objects like Contacts, Opportunities, and Companies to reflect their organization’s terminology. This article shows you how to rename standard objects in Bizura.

Last updated: May 26, 2026

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On this page

  • What is Rename Standard Objects Feature?
  • Key Benefits of Renaming Standard Objects
  • How to Rename a Standard Object
  • Naming Rules & Limitations
  • Examples
  • Frequently Asked Questions
  • Related Articles

In this folder

  • How to Bulk Import Companies Using a CSV File
  • Import data from HubSpot
  • Searching an Object Record
  • Viewing Your CRM Records: List Views, Sorting, and Filters
  • CRM FAQs
  • How to Rename Standard Objects in Your CRM
  • Efficiently Using Bizura Notes for Managing Contacts, Opportunities and Company Records
  • CRM Notes Association – Link Notes Across Contacts & Opportunities
  • Tasks Across Multiple Objects
  • Association Limits
  • Associations Between Opportunities, Companies & Custom Objects

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