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Reporting FAQs

A: Call Reporting and Agent Reporting are two distinct features in our system that serve different purposes. Call Reporting focuses on tracking calls based on the assigned phone numbers, while Agent Reporting focuses on tracking calls based on indivi

Last updated: May 26, 2026


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On this page

  • FAQ: Understanding the Difference Between Call Reporting and Agent Reporting
  • Q: What is the difference between Call Reporting and Agent Reporting?
  • Q: How do the filters differ between Call Reporting and Agent Reporting?
  • Q: Why might there be a mismatch between Call Reporting and Agent Reporting data?
  • Q: How can I ensure accurate reporting when comparing data from Call Reporting and Agent Reporting?
  • Q: Why is the Call count different between Google Ads Platform and our Call Reporting section?
  • FAQ: Understanding Data Mismatch for Different Users
  • Q: Why is there a data mismatch for different users?
  • Q: How does timezone difference contribute to data mismatch?
  • FAQ: Revenue on Reports and Dashboards
  • Q: Why does the Revenue shown on Facebook Ad Reporting differ from Opportunity data?
  • Q: How is revenue calculated on the location dashboard?
  • FAQ: Google Ads Tracking and Reporting
  • Q: Why is the Lead count 0?
  • Q: Why is my Sales count 0 (zero)?
  • Q: Why does the Sales count keep changing for the same old date range?
  • Q: Why is Google Conversion not working?
  • FAQs for Facebook Ad Reporting
  • Q: Why is my Sales count 0 (zero)?
  • Q: Why does the Sales count keep changing for the same old date range?
  • Q: Contacts are repeating in Campaign, Ad, and Ad Group
  • FAQ: Understanding Email Stats via SMTP Integration
  • Q: What events do we track for emails sent via SMTP integration?
  • Q: Why don't we receive other email events like delivered or unsubscribed via SMTP?
  • Q: How do we handle missing events in our tracking system?
  • Q: Why does the opened and delivered count appear the same for emails sent via SMTP?
  • FAQ: Passing Parameter-Value Pairs with GA4 Events via Workflows
  • Q: How can we pass Parameter: Value pairs along with a GA4 Event from a workflow?
  • Q: What is Event Value in GA4?
  • FAQ: General
  • Q: Why Can't Users See Data on Dashboard Widgets?

In this folder

  • Understanding Attribution Source
  • Understanding Google Ad Reporting Terminology
  • How to set up Google Ad Reporting
  • How to set up Google Ad Precautionary Tracking Script
  • Troubleshoot Guide For Google Ad Reporting
  • How to record Pageviews into Google Analytics for Funnels/Websites (GA4)
  • How to add Client Spend to Google/Facebook Ad Reporting?
  • How To Set Up Google Ads Offline Conversion Actions (Google Platform Side Setup)
  • Understanding Facebook Ad Reporting Terminology
  • How to set up Facebook Ad Reporting
  • Troubleshooting Facebook Ad Reporting
  • User / Agent Reporting
  • Chat Widget Attribution
  • How to send data to Google Analytics within a Workflow
  • Google Analytics 4 Tracking
  • Reporting FAQs
  • Call Reporting
  • Appointment Report
  • Geographic Analytics (State & City Drilldown)
  • Enhanced Listings Audit in Prospecting & Marketing Audit Reports
  • How to create custom reports and schedule reports
  • Template Library for Custom Reports
  • How to Use Local Marketing Audits & Compare Reports for Strategic Growth
  • Website Detection in Marketing Audit Reports

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